When you are running a business, time is everything. You want to be spending your time concentrating on services your customers less time on marketing. You are looking for quick ways to market your online business have decided that a blog is a good way to go. Now you need to know how many times you will need to update your blog to successfully market your business.
Internet users who read your blog will keep coming back for more if there is relevant valuable information posted on your blog regularly. Keep in mind that you do not want to fill your blog with a bunch of information which your blog readers will not be interested in just for the sake of having something there. You want to make sure that when people visit your blog, they are going to visit again.
You do not have to make a post on your blog everyday of the week, but it is helpful to make regular posts. Regular posts can be made every few days, once a week even once every couple of weeks. You should not go any longer than a couple of weeks between blog posts to keep users interested.
The important factor is not how many times you update your blog. The true important factor is the content you place on your blog when you update it. For user interest for SEO purposes, your content needs to be important to not only you your business but to your blog readers as well. Regarding the search engines, the more relevant the search engine views the content, the higher the blog is going to be ranked in the search engine results. Your blog ranking high in the search engine results will drive more traffic to your blog also your business website as well.