June 2

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If I Use Social Bookmarking To Market My Business, How Many People Will It Reach?

By Brad Hauck

June 2, 2009


When you are coming up with methods to market your business, one of the factors all business owners take into consideration is the number of people the marketing campaign will reach. In business it really does not matter how glorious the marketing is unless it will actually reach people who will be interested in your website, business, content, products services. Due to this, you may be wondering if you use social bookmarking to market your business, how many people is it going to reach?

First lets look at the negative. If your website has information which the public is not interested in, even if your website is listed on social bookmarking sites, the click through rate is not going to be that high. Social bookmarking can be used to rank websites by Internet users. Marketing through social bookmarking is not going to reach a lot of people if your website is buried down at the bottom of the pile due to the content information not being relevant. In order to reach as many people as possible, you first need to look at the relevance importance of your website its content. Before marketing through social bookmarking sites, take a few moments to make sure your website is where it needs to be.

Going on the assumption that you have done what is listed above, the most popular social bookmarking sites have millions of users. To give a few examples, Digg.com has all most three million users, Stumbleupon.com has over seven million members, Reddit.com has millions of users as well. Even though Digg.com has all most three million registered users, it has over thirty three million visitors per month! The nice thing about social bookmarking websites is that most allow any Internet user, registered on their site not to read the content posted use the links provided.

If you have an awesome website with valuable information, services products to offer then the potential is huge. While there is no way to give a number set in stone of how many Internet users will find your website business from social bookmarking sites, you can see what the potential is. If you stay on top of things have a good amount of social bookmarking buttons on your website you are submitting content on a regular basis, realistically social bookmarking can drive up your traffic count by thousands every month.

Brad Hauck

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