Online business owners are constantly looking for new quick, easy cost effective ways to market their business. Even though blogging has been popular on the Internet for many years, there has been a craze as of late to use blogs to market your online business. Since you are looking to save money on marketing though, is blogging free does it cost money to blog?
Like many things in life, there are the free versions then there are versions in which you have to pay for. Here we will cover both whether not paying to have a blog is really worth the cost.
If you have a low marketing budget cannot spend any money on marketing, there are ways to have a blog for free. Many business owners who have never blogged before who are not familiar with them usually start out by using a free blog to see if it is something that will work for them.
If you go for a free blog, you will not have to purchase a domain name. Your website name will usually go something such as yourblogname.bloghostingsite.com. The free blog site you sign up for will also host your blog for free in all most all instances.
Where do you get a free blog? Current popular free blog sites include blogger.com, blog.com, wordpress.com, livejournal.com blogster.com. There are dozens of free blogging websites available. You can also search for free blogs in your search engine to find one which will work for you.
If you have a little money floating around for marketing, you may choose to have a blog that you have to pay for. Many blog hosting sites that offer free blogs also offer paid versions which have more features add ons than the free versions do. You can also purchase a domain name, set up a hosting account through a hosting company upload a blog platform such as WordPress to your domain name. This takes more computer skills than simply having a free blog but it only takes about five minutes to complete is relatively easy.
You can market your business through free blog sites by paying for your own blog, but there are a few advantages disadvantages. One advantage of a free blog is the ease of use. With a free blog, there is nothing to set up install. All you will need to do is create a user account with the free blogging site that you choose. The disadvantages to having a free blog is the SEO. Search engines can sometimes have trouble placing the blog correctly when it is hosted on a large free blog hosting site.
With a blog where you purchase the domain name have your own hosting account, you will have more storage space it will more than likely work better for SEO purposes. The downside to doing this is that as mentioned, it can be a little confusing to set up if you have never set one up before. The other disadvantage of course is that you will have to pay for it monthly yearly.